This Startup Lets You Rent Insanely Chic Furniture — Would You Try It?


If you currently reside in a large city (specifically in New York), you have probably found yourself dragging heavy furniture and boxes up several flights of stairs into a tiny apartment without an elevator at some point in your life. After which, of course, you immediately learned your lesson and decided to spend $ 1k + on engines worth it, even if it's ridiculous.

Well, listen to me: especially when you're young and you probably can not afford the apartment of your dreams, you move a lot. It is a nuisance, it is expensive, and I would even say that it is the bane of my existence.

Fortunately (in case you are looking at me with disagreement or even disapproval), I know I am not the only one. In fact, this was the exact reason why Jay Reno, founder and CEO of Feather, started his company.


"Feather helps people to own less and live longer," says their site. "We want you to have beautifully designed furniture without worrying about buying, assembling, moving and 'owning', and we'll pick up everything when you're done with it."

Whether within 3 months or within a year, Feather does all the heavy lifting, literal and figurative, for anyone looking for furniture in New York City or San Francisco.



Offering options for your living room, dining room, bedroom (s) and home office, Feather allows you to: choose from a bunch of brands, such as West Elm, Pottery Barn and Casper; subscribe to an unlimited monthly plan (prices vary); have the items delivered and installed for free; and gives you the freedom to renew, exchange or buy your pieces once your plan ends. I do not know about you, but I'm sold.




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